CLIENT
STRACON
CONTEXT
With over 20 years of experience, Stracon wanted to become more visible online. They aimed to showcase the projects they’ve done and give users a way to start talking about potential new projects.
WHAT I DID
Owned the product design from structure to final experience — defining the architecture, validating flows with stakeholders, establishing the initial design system with the branding team, and designing the full UI for development.
IMPACT
Increased lead generation by 80% through the redesigned contact experience, helping strengthen Stracon’s digital presence.
